"Help" isn't a dirty word: a new study has found younger generations are less likely to think asking for help is a bad thing. Commissioned by Upstart and conducted by Talker Research, the poll of 2,000 U.S. adults, split evenly between Gen Z, millennial, Gen X and baby boomer generations found the two younger generations saw asking for help as a positive thing (71% for millennials, 66% for Gen Zers) more than Gen Xers and baby boomers (54% and 45%, respectively). Likewise, both a majority of Gen Zers (57%) and millennials (60%) believe they're better about asking for help or support when it's needed than their predecessors. If they were actually put in a challenging position where they had to decide to ask for help or manage it on their own, a quarter of all Americans (26%) said they'd prefer asking for help.